Reddit’s inaugural collaboration with a prominent AI-focused entity is highlighted through its partnership with Google. This venture entails Reddit providing its content for the purpose of training Google’s AI models. Reddit aims to offer enhanced training methodologies to Google, leveraging its data API to provide real-time content access. In return, Google can incorporate Reddit’s vast content into its products, facilitated by the utilization of Reddit’s data API. This alliance signifies Reddit’s initial major agreement with a leading AI developer.
The agreement between Google and Reddit follows reports of Reddit securing a $60 million training deal with an undisclosed AI firm, marking Reddit’s entrance into charging for API access. This arrangement emerges amidst updates to Google’s privacy policy, permitting the use of publicly available data for AI training. Despite past tensions, particularly regarding data usage concerns, both Google and Reddit have collaborated to enrich AI training datasets.
In the financial realm, Reddit’s journey towards an initial public offering (IPO) signifies its efforts to bolster its market value, with expectations of surpassing the $10 billion valuation attained in 2021. This IPO filing, expected to materialize in March, stands as a significant development in the social media sector since Pinterest’s IPO in 2019.
Amidst these developments, AI model developers are actively seeking agreements with content providers to expand their training data sources, thereby addressing concerns raised by content owners regarding unauthorized utilization of their material.